In collaboration with Joseph Han at Base Design NYC Jack worked on the branding campaign for The New York Times’ inaugural Food Festival. He made graphics like patterns and container shapes using the same visual language as the wordmark. Additionally, he created email templates, newspaper ads, magazine ads, and animated social media assets.
Joseph Han designed the identity while Jack made optical refinements to it, as well as other versions using different patterns. Newsprint matter design: Jack Fahnestock
